Giardini di Toscana is a line of designer perfumes that fully positions itself within the "niche perfumery".
His creations always derive from a project that is based on emotions, memories, styles that have not been studied at a table to achieve easy marketing, but arise from pure passion.
Giardini di Toscana is the result of the natural evolution applied to the creativity of a family-run business, the satisfaction of a long-cherished desire, the expression of harmony between people who share the same passions, an artistic form of expression that is complement to other similar expressions.
There are many stories from which perfumes originated and each creation is absolutely original, unique, distinctive and combines with very particular characters.
They are fragrances capable of getting noticed not for intrusiveness or intensity, but for aesthetic quality and originality, therefore suitable for "dressing" strong personalities who certainly do not seek to conform to current trends.
If conventional perfumery tends to impose the same smell on the most diverse age groups and styles possible to achieve a turnover objective, the niche instead tends to propose a different and particular fragrance for each individual character. Empathy between perfume and consumer is absolutely fundamental and the assistance provided in finding the right match is the real added value that will guarantee customer loyalty over time.
Therefore the niche tends to create innovation and identify products and perfumes that can have a demand regardless of fashions, so as to guarantee a return in the long term. The key word of the Giardini di Toscana line is "eco-luxury", that is, luxury products based on organic and eco-sustainable ingredients, with a great naturalistic value. The topic of sustainability is now so important that it no longer represents just a trend, but a real must.
Translating eco-luxury into a perfume represents the true mission for Giardini di Toscana fragrances.
